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http://www.terrapinn.com/2008/pblatam/
Convergence 2008 Conference
http://www.latinvision.com/conference/
Convergence 2008 Conference
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Hi5 goes mobile: It’s a bigger deal than you think
http://news.cnet.com/8301-17939_109-10025661-2.html
The biggest social networks, like Facebook and MySpace, have operated mobile sites long before anyone ever held an iPhone. Midsize social networks are still warming up to the concept: Hi5, a San Francisco-based company that counts its biggest following in Latin America, formally launched Hi5 Mobile on Tuesday.
The social site has launched its mobile edition in 26 different languages, a testament to its multicultural image, and has optimized it for the iPhone, BlackBerry, and select handsets from manufacturers like Nokia and Samsung. Those translations, Hi5 says, are done on the part of locals rather than the company to make the site more “culturally relevant.”
But more importantly, Hi5’s mobile site is a marketing effort to reach its most loyal customers. MySpace and Facebook’s current mobile sites are intended as supplements to the browser-based editions, but Hi5 openly targets the “millions of international users who primarily use mobile devices, instead of a personal computer, to stay connected with friends, family and colleagues.” After all, access to PCs is less common in many Latin American countries than in Hi5’s home country.
Recent statistics from ComScore indicate that Hi5 has doubled its visitor count over the past year and that much of its foothold is in Latin America; the social-networking industry in that region of the world has grown by a third since mid-2007, according to the same statistics.
While other social networks like MySpace are working hard to make headway in the Latin American market (and MySpace says its market share there is growing), launching a mobile site is a savvy move on Hi5’s part.
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http://www.telecom.paper.nl/news/article.aspx?id=226592&nr=
Google has named Alex Dias as its new head of Brazil operations. He replaces Alexandre Hohagen, who was appointed executive director for Latin America. Dias comes from pay-TV provider DirecTV, where he most recently worked as head of operations inf Argentina and Uruguay. Google also announced that its corporate headquarters for Latin America will be based in Sao Paulo. The internet company previously ran the Latin American business from its world headquarters in California. The previous Latin America chief Daniel Alegre is moving to Singapore, to run Google’s Asia business.
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DIRECTV to Present at the Merrill Lynch Media Fall Preview
The Future of Hispanic-Latin Entertainment, Media and Technology Markets Conference Attracts Influential Lineup of Speakers to Explore the Transformation of These Industries
TELEMUNDO CEO Don Browne, UNIVISION CEO Joe Uva, GOOGLE Director of Latin America John Farrell join a roster of Notable Speakers; to discuss and explore the theme “Going Mainstream” as a Key to Harnessing the Digital Revolution
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